Behaviour change: The key to unlocking potential in rare diseases (poster)

Rebuilding beliefs, redefining behaviours: a necessary shift for medical marketing.

At the World Orphan Drug Congress 2021 (November 2021), we presented this poster to international healthcare professionals and patient advocates, driving conversations about the urgent need for behavioural science to become an integrated part of the way we approach tailored healthcare communications in rare diseases.

If you are interested in hearing more about this approach to rare disease medical communications, or wider applications in the healthcare sector, get in touch with our team.

Talk to us about how we can transform your communications

World Parkinson's Day 2023

For World Parkinson’s Day 2023, Alpharmaxim created an animation to highlight some of the Parkinson's symptoms to look out for – in yourself and others.

We need to talk about vaccine hesitancy

Why do some individuals opt out of vaccination or prevent their children from being vaccinated? Are all forms of hesitancy or rejection illogical?

Let's talk about vaccine hesitancy

Vaccination can be a complex, personal matter, and there are a number of reasons why individuals may be hesitant.