Rare Disease Day 2023
For Rare Disease Day 2023, Alpharmaxim created this video to highlight the need for equitable healthcare for people living with a rare disease.
Healthcare communications needs a fresh approach
Behavioural science should be an essential element of communications planning and execution – and has the potential to create better outcomes for patients too.
How my Crohn’s disease diagnosis was a driver for behaviour change
After graduating from Cardiff University in 2017, I went travelling around Southeast Asia with three friends, drawing a line under the hours spent on essays as we bussed, biked and flew across Vietnam, Cambodia and Indonesia.
Do blockchains have a future in healthcare?
Blockchains in healthcare could promote the accuracy, safe storage and control of patient data, but negative perceptions are a roadblock.
Hybrid events: Can physical and virtual congress formats work in tandem?
The COVID-19 pandemic thwarted face-to-face contact overnight. For events in healthcare and pharmaceuticals, this resulted in an unprecedentedly rapid transition from in-person to virtual congresses.
#AlpharmaximSpotlightOn: Alzheimer’s disease (factsheet)
This was the first instalment of our ‘Alpharmaxim Spotlight On’ series – our campaign to raise awareness about areas of unmet need in healthcare, from diseases to digital engagement. To kick off the project, we released this factsheet for World Alzheimer’s awareness day 2021 (21 September). Disease awareness is essential, especially in the field of neurodegeneration. With […]
Behaviour change: The key to unlocking potential in rare diseases (poster)
Behaviour change: The key to unlocking potential in rare diseases Alpharmaxim Healthcare Communications Rebuilding beliefs, redefining behaviours: a necessary shift for medical marketing At the World Orphan Drug Congress 2021 (November 2021), we presented this poster to international healthcare professionals and patient advocates, driving conversations about the urgent need for behavioural science to become an […]
Investing in the long-term: How funding basic science can support the next wave of discovery
The current global challenges presented by the COVID-19 pandemic have further underlined the need to provide funding for basic science.
The ‘FUS’ about brain stimulation
Written by: Gopika Jones Gopika is a Medical Writer at Alpharmaxim Healthcare Communications Weighing in at approximately 1.3–1.4 kg, protected by the skull and surrounded by cerebrospinal fluid, our hub of intelligence, interpreter of the senses, controller of behaviour and initiator of movement1 – ladies and gentlemen, we proudly present the enigmatic crown jewel of the […]
Do you know these five facts about blood donation?
Written by: Nicholas Witts Nicholas is a Copywriter/Editor at Alpharmaxim Healthcare Communications On 14 June, we celebrate World Blood Donor Day – an annual event that recognises the individuals involved in the donation of over 100 million units of blood worldwide every year,1,2 helping to save the lives of patients who require transfusions for a range […]
