It’s time for behavioural science to take centre stage in health communications

It’s time for behavioural science to take centre stage in healthcare communications Dan Parkinson, Principal Copywriter at Alpharmaxim Healthcare Communications In 1977 The Jam sang, ‘this is the modern world’. It was a time of change, towards the back end of a somewhat turbulent decade when cultural sands were shifting. Today, we live in a world […]

World Alzheimer’s Month 2023

World Alzheimer's Month 2023

In recognition of World Alzheimer’s Month, we created an animation to explore how Alzheimer’s disease affects patients and their families.

World Parkinson’s Day 2023

Image from World Parkinson's Day video

For World Parkinson’s Day 2023, Alpharmaxim created an animation to highlight some of the Parkinson’s symptoms to look out for.

Let’s talk about vaccine hesitancy

In the first instalment of Vaccines #intheframe, we explore the issue of vaccine hesitancy and the barriers to uptake that could be causing it.

Rare Disease Day 2023

Rare Disease Day 2023 - Alpharmaxim

For Rare Disease Day 2023, Alpharmaxim created this video to highlight the need for equitable healthcare for people living with a rare disease.